Copy preparation guidelinesDon’t let this section intimidate you. I've included it to help you when preparing your materials to submit to a designer. These guidelines can save you time and money. 1. DO create a separate file for each newsletter article or segment of a brochure. Do NOT put more than one article or segment in each file. 2. Use a descriptive name for the file, with an appropriate 3 letter extension. If you are using Microsoft Word, save documents with a .DOC extension. If you are using WordPerfect, save with a .WP6 extension. IF using any other software, save as an ASCII text file with a .txt extension. Please comply with this even if you're on a MAC. 3. Do NOT indent paragraphs. Do NOT use all UPPERCASE. 4. DO use only one space (NOT two) after a period. If you can't avoid this hangover habit from typewriter days, do a search and replace when you're done. 5. Always use ONLY ONE carriage return (“enter” on your keyboard) at the end of each paragraph. Even if it looks OK on your screen, there MUST be one, and only one, carriage return at the end of each paragraph. In other words you don't want to skip a line between paragraphs. 6. AVOID extra carriage returns at the beginnings and ends of articles and at the end of lines. 7. Do NOT include the date, word count or other extraneous information at top of articles. 8. DO run a spell check in your word-processing software and double check all proper names and telephone numbers. 9. Do NOT include the article file name in the file but DO hand write on the hard copy (see #11). 10. Unless you're using Word or WordPerfect, do NOT use bold, italic, or underline as these codes may get lost in translation. In fact, NEVER use underline! It cuts off descenders (the part of letters that extends below the baseline as in the letters g, j, p, y, etc.) 11. DO provide a printout of each article (or complete brochure) including handwritten file name at the top of each page, as well as any other specific preferences, such as placement, related quotes and photos. 12. If you are using a MAC, be sure to save files on a high density (1.44 mg) disk. It has a hole in both corners. I cannot read low density MAC disks. I can read ZIP disks from both the MAC and PC. 13. E-mail file to: Sheila@newslettersandmore.net. If they are more then 1.5 mg, please contact me to arrange for FTP transfer. |